Say it with me… “E2.0 (Enterprise 2.0) is new.” NEW as in there are not established laws, theories, methods to make sure it is done correctly.
Rarely is something created perfect out of the gate (I still can’t think of one). It takes time, trial, error, failure, revision, and trial again. And when we think it is perfect, the game changes and so we must adjust.
Those who think either, “E2.0 will save the awful state of organizational culture and effectiveness” or “E2.0 is a sham” are both short sighted. It is neither. Give it time. Allow it fail. Allow it to work. For it will do both.
Set expectations correctly – THIS we can control. Try it and learn from others. Some parts will work fantastically, others will bomb. Take what works and expound on it. Crush those things which kill it.
But don’t expect perfection. Yet, expect success and eventually you will get there.
