Objection #15 – The Silent Yet Deadly
Jun 20, 2008 Social Learning SIG
Objection #15 is silent. No real words are said. Yet you can never move forward. It is like neither denying or admitting an accusation. Those who ‘have the power’ won’t commit one way or another. Rather, the issue is avoided.
Answer: These people have not been convinced yet. They need to see real value. To do this, start using it yourself. Get others to use it. It will spread. Before you know it, those who make the decisions will see that it is beneficial. They will see the value. That’s all they wanted in the first place.
That concludes the 15 Objections to using Social Learning. Below is a list of them all:
- Objection #14: Prove It!
- Objection #13: How Do You Measure ROI?
- Objection #12: How Will You Measure That It Is Working?
- Objection #11: Too Much Info
- Objection #10: Wasting Time
- Objection #9: They Aren’t Technical
- Objection #8: Out of Date Information
- Objection #7: The Information is Wrong!
- Objection #6: Mixing Things Up
- Objection #5: How Do You Know it’s Accurate?
- Objection #4: Posting Anything, Including Bonobos
- Objection #3: Control of Information
- Objection #2: What Does This Have To Do With Training?
- Objection #1: Socialize!



January 26th, 2009 at 5:23 am
[...] Objection #15: Silent Yet Deadly [...]
March 27th, 2009 at 9:44 pm
[...] in the enterprise. Some of the most prevalent concerns have been well documented and addressed here. But the greatest risk of all may be that of being left out of the loop. Social learning has always [...]
June 15th, 2009 at 11:04 am
Great stuff! But what about ‘non participation’ ie the releuctance to post, blog, twit & comment that aflicts the 90% majority according to the ‘1-90-90′ rule? How do we encourage particpation, create tust and change behavior and will it simply scale based on the pioneerng ‘edgelings’ or will deeper cultural change be required?
December 3rd, 2009 at 8:23 am
[...] I could go on and on about negative stigmas. But until you try wikis you may not understand. Kind of like watching someone ride a bike. Someone who has never seen one before might ask, “How do they stay up! That is impossible.” Sure, it is VERY difficult if you are standing still. But if you change the context, the circumstances, and ad motion to it, it all of the sudden makes sense. [...]