How to Show Value

The BIG QUESTION for November is: How do I communicate the value of social media as a learning tool to my organization?

My answer to this is surprisingly simple: Show value.  That’s right.

Q: How do I show value?
A: Show value.

Use it yourself for business reasons within your organization.  There are enough free and tools out there that anyone can get started.  Use it and SHOW the value as you use it.

This is THE BEST way I have found to get started.

Objection #15 – The Silent Yet Deadly

Objection #15 is silent. No real words are said. Yet you can never move forward. It is like neither denying or admitting an accusation. Those who ‘have the power’ won’t commit one way or another. Rather, the issue is avoided.

Answer: These people have not been convinced yet. They need to see real value. To do this, start using it yourself. Get others to use it. It will spread. Before you know it, those who make the decisions will see that it is beneficial. They will see the value. That’s all they wanted in the first place.

That concludes the 15 Objections to using Social Learning. Below is a list of them all: